Marketing and Consumer Behavior
Strategic Perspectives in Destination...
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- Author: Mark Anthony Camilleri
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Application of Gaming in New Media Ma...
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The Role of Language and Symbols in P...
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- Author: Manuela Epure
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Brand Culture and Identity: Concepts,...
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- Author: Information Resources Management Association
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Advanced Methodologies and Technologi...
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- Author: Mehdi Khosrow-Pour, D.B.A.
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Evaluating the Gaps and Intersections...
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- Author: Margarida M. Pinheiro
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Exploring the Dynamics of Consumerism...
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- Author: Ayantunji Gbadamosi
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Leveraging Computer-Mediated Marketin...
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- Author: Gordon Bowen
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Integrated Marketing Communications, ...
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- Author: Manuel Alonso Dos Santos
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Handbook of Research on Digital Marke...
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- Author: Jose Manuel Saiz-Alvarez
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Predicting Trends and Building Strate...
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- Author: Giuseppe Granata
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Handbook of Research on Narrative Adv...
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- Author: Recep Yilmaz
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Breaking Down Language and Cultural B...
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- Author: Mehdi Khosrow-Pour, D.B.A.
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Myth in Modern Media Management and M...
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- Author: Jan Kreft
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Strategic Marketing for Social Enterp...
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- Author: Nigel Chiweshe
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Global Branding: Breakthroughs in Res...
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Green Marketing as a Positive Driver ...
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- Author: Vannie Naidoo
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Strategies and Tools for Managing Con...
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- Author: Ree Chan Ho
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Exploring the Power of Electronic Wor...
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- Author: Sandra Maria Correia Loureiro
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Digital Marketing Strategies for Tour...
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- Author: José Duarte Santos
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Ethical Consumerism and Comparative S...
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- Author: Ebtihaj Ahmed Al-A'ali
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Handbook of Research on Contemporary ...
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- Author: Hans Ruediger Kaufmann
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Improving Marketing Strategies for Pr...
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- Author: Yusuf Arslan
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Handbook of Research on Retailing Tec...
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- Author: Fabio Musso
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Handbook of Research on the Impact of...
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- Author: Cheng Lu Wang
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Localizing Global Marketing Strategie...
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- Author: Janell NaKia Harvey
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Handbook of Research on Innovations i...
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- Author: Sumesh Singh Dadwal
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Impacts of Online Advertising on Busi...
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- Author: Tereza Semerádová
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Managing Social Media Practices in th...
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- Author: Shirin Alavi
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Handbook of Research on Decision-Maki...
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- Author: Hasan Dinçer
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